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Concrete consists of 3 companies: concrete architectural associates, concrete reinforced and the scale model company models + monsters. Concrete’s entire team consists of about 32 professional people. Visual marketeers and interior designers, product designers and architects work on the projects in multidisciplinary teams.
Concrete develops total concepts for businesses and institutions. the agency produces work which is commercially applied. This involves creating total identities for a company, a building or an area.
The work extends from interior design to urban development integration and from the building to its accessories. concrete, for example, also sets the perimeters for the graphic work and considers how the client can present itself in the market.
Good design always starts with good analysis. A truly functional design must always be accompanied by an appropriate and stimulating concept. We live in a rapidly changing world with new lifestyles that demand radically different solutions than those that were offered one or two generations ago.
This all happens from the ‘one concept’ philosophy. the designers of concrete create holistic plans and everything they design is used for the benefit of that total concept: that’s where their strength – and thus the client’s greatest advantage – lies.
… w-hotel london, supperclub los angelos, de lairesse apotheek, bijenkorf restaurant amsterdam, hyundai seoul, mercedes-benz museum, nevy, citizenM europe, w-hotel verbier, costa rica eco resort, pearls & caviar abu dhabi, mazzo amsterdam....
Open Studio Partner Creative Amsterdam 2011
Open Studio Night, May 12th 2011, was an evening during which a select number of advertising agencies, design studios and other creative companies in Amsterdam hold open house. Participating talents that wanted to have their portfolios evaluated biked to all the different Open Studios in the city.