Dance4life

Amsterdam entrepreneur and part-time DJ Dennis Karpes came up with a concept that has added a new dimension to charity events. Dance4Life encourages young people all over the world to develop activities which support the worldwide fight against AIDS and HIV in their own country. To motivate and reward that network, a cross-border dance festival is organised from the home base in Amsterdam, under the Dance4Life umbrella. For the 2008 event, stages were set up in 11 countries, and well-known artists such as DJ Tiësto and U2’s Bono generously donated their time. Thanks to these efforts, Dance4Life has become the bestknown charity ‘brand’ in the world, and in participating countries there are over 50,000 active change agents who have been brought in by means of the dance platform.